Assignment: International Economic Analysis (2000 words)
Every nation interacts with other nations. Sometimes that interaction is structured through various trade agreements. Other times it is more casual but there are no nations that are totally closed off from the Global Economy. Those interactions may have an impact on the success or failure of any new marketing strategy. Consider some of the following as you analyze the nationâ€™s place in the Global Economy:
What international trade agreements is this country part of?
What is the countryâ€™s relationship to the WTO?
Who are the countryâ€™s major trading partners?
What does the country export?
What does the country import?
What trade barriers are in place in this country?
How strong (weak) is the nationâ€™s currency?
How will global problems such as the slowdown in Chinaâ€™s growth or the falling price of oil impact this nation?
Here is what we want you to do with this assignment.
Dig deeper into the international data for example the WTO databases of trade barriers or the USTR report on trade barriers by country to get a sense of the trade barriers.
Look at their exchange rates to see if there is any exchange rate risk
What kind of trade agreements do we have with that country?
Who are the commercial officer contacts for that country at the US Embassy in that country?
What is the US Commercial guide for the country saying about potential in that country?
What are Foreign Direct Investment trends in that country and is it easy to move investments in and out of that country.
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